WSOP 2026: New Rules Ban Certain Sponsor Patches and Logos

The World Series of Poker is cracking down on sponsorship patches and logos at this summer’s events. The updated rule bans them throughout the series. Players must notify tournament officials of any patches or logos they plan on wearing 24 hours before the tournament begins. WSOP officials ultimately decide whether the logo or patch is allowed.

GGPoker’s parent company, NSUS Group, purchased the WSOP brand in 2024 for $500 million. Prior to the sale, there were no restrictions on player patches. ClubWPT Gold, CoinPoker, and Phenom Poker are among the banned brands.

Poker pro and YouTuber Joey Ingram said he was also concerned about the effects on poker content creators. The WSOP has also banned outside promotions from affecting tournament play. Players aren’t allowed to receive any additional financial gain based on their finish in a WSOP event. Poker player and tech entrepreneur Bob Mather believes curtailing certain sponsors and content is a sign the game has reached a level of maturity.