Kindred Group to Acquire Relax Gaming in $348.7M Deal

Kindred Group, formally known as Unibet Group, has signed an agreement to fully take over Relax Gaming. The deal is estimated to be worth approximately $348.7 million. Kindred Group currently owns one third of the shares in Relax Gaming and agreed a three-year payment deal to take over the remaining two thirds.

An initial payment of $95 million will be handed over up front, with payments of $134 million due in both 2022 and 2023, subject to performance thresholds. The takeover will be financed via both cash reserves and credit.

Relax Gaming is an online gaming supplier and third-party aggregator. Founded in 2021, it has built up a reputation as a world-leading casino game developer with fingers in the poker and bingo niche too. Kindred Group rose to prominence as the owner of Unibet who now run one of the most popular and fun online poker rooms around today. With over 30 million customers tied to nine brands, Kindred Group is a true behemoth of the gambling world and expanding its reach rapidly.