BGaming's Royal Beellion Hold & Win: A Hive of Success

BGaming's Chief Product Officer, Julia Alekseeva, recently sat down to discuss the success of their latest slot game, Royal Beellion Hold & Win. The game, which features a bee-and-honey theme, has been a hit among players due to its engaging mechanics and clear structure.

One of the key features of Royal Beellion Hold & Win is the Hold & Win mechanic, which is popular among players for its low barrier to entry and visible progress. The game introduces random multipliers and a progress meter, adding an extra layer of excitement for players. The Hold & Win mechanic has been consistently popular across BGaming's portfolio, but Royal Beellion Hold & Win stands out due to its unique features and cohesive design.

The game's performance has been impressive, with a 40% higher first-bet conversion and a 50% higher fifth-bet conversion compared to similar BGaming games. The D1 retention was also 16% higher, and the Buy Bonus conversion was 28% higher than BGaming's benchmark. In the first month after launch, the game's Monthly Active Users (MAU) was almost twice that of other BGaming releases from 2026.